William Hill App Review

What You Will Find On The William Hill App

The app seamlessly transfers all the features, markets and sports from its desktop offering directly to mobile.

The home screen links quickly to popular sports, including horse racing, football, tennis, and cricket.

We have a user guide for new app users that includes everything you need to know when starting. You can read our William Hill user guide here.

There are also separate links to casino games such as roulette and blackjack. Casino games will open up in a new window.

App Features

In-Play The William Hill way

In-play betting is one of the first markets you’ll encounter when opening the app. It features all the live games and has up-to-date odds.
When betting on a specific sport, you’ll receive the top 10 most popular bets that other customers will back. This is great if you want to add another bet to your accumulator.
Don’t be afraid to delve a little deeper, though. You’ll find hundreds of markets available. This applies regardless of whether you want to take a punt in play or on upcoming fixtures or races.

Build #YourOdds with William Hill’s Bet Builder

Bet builders are all the rage; this is William Hill’s take on this hot trend. You can combine two to six football betting markets to make one bundled bet.

We found the following markets when testing the app:

• Total goals
• player shots on target
• Goalscorer
• Player to assist
• Full-time result
• Both Teams To Score
• Handicaps
• Correct score
• Highest scoring half

More markets are available, and as more selections are made, the odds are updated immediately to reflect the overall price. Once you are happy with the selections and the odds, you can place the combined bet on your bet slip.

Read the complete guide to William Hills bet builder here.

Live Streaming – WHTV

William Hill offers a live streaming service branded WHTV. It covers various sports, including tennis, horse racing, football, and greyhounds.

To watch an available stream, you must have placed a bet within the last 24 hours or have a positive account balance. The only exception is with horse racing live streams. You must have staked at least £ 1 on that particular race to watch these.

Look for the television icons following applicable events. Wherever you see this icon, a live stream will be available.

By default, tapping into a live event will open the digital visualisation of the action. Tap the graphic, and two arrows should appear on either side. Tap right to access the live stream, or tap left to view in-game statistics.

Cash-out Before a Bet Has Settled

The cash-out tool is featured, so you can guarantee yourself a profit while play is still ongoing. Cashing out has become increasingly popular over the last few years, so it’s an essential feature to include.

It doesn’t fail to deliver; you can generally cash out on most bets. You decide when to push the cash-out button, and that’s entirely up to you!

Cashing out is simple:

1. Head to your open bets, and an icon will wait to show a cash-out amount if one is available.
2. Tapping the cash-out button will begin cashing out the bet for the stated amount.

You can read a more in-depth guide on cashing out with William Hill here.

William Hill Novelty and TV Markets

In addition to significant sports such as football, horse racing, cricket, and boxing, you’ll find every other available market by scrolling from right to left across the main toolbar.

No matter where it is, the William Hill app has you covered. You’ll even find a range of TV and novelty markets that see the likes of:

• Love Island Winner
• Next James Bond
• Oscar nominees
• Strictly Come Dancing Eliminations and outright winner
• Dancing On Ice winner
• Sports Personality of the Year winners
• I’m A Celebrity…Get Me Out Of Here betting
• WWE Royal Rumble winner
• Snow on Christmas Day

It will also be easy to access the fantastic William Hill Casino, away from the sports and TV/Specials. Here, you can play the most popular slot machines, card games, and more.

Customisable Dashboard

Personalising the app is pretty straightforward. Users can change the odds from fractions to decimals and, if they wish, allow the app to remember their username and password.

A recent update allows users to choose a dark or light theme for their betting slip. They can change this anytime by clicking the cog icon at the top right of the slip.

Intelligent bet-slip

William Hill recently rejuvenated the way bets are handled within the bet slip. A new design has made placing simple single and multiple bets quicker while offering an efficient way to put more complex multi-bets.

Tapping on a selection will force the quick-bet-slip bar to be presented at the bottom of the screen (on mobile). You can quickly add a stake to the selection and place the bet immediately.

Adding two selections will cause the quick-bet to turn into a double option, three a treble and so on. To place multiple singles or combination bets, tap the show bet-slip button within the quick-bet-slip bar to reveal further options.

Football Betting Made Easy

For most people, a pretty expansive football betting market is necessary. William Hill certainly does not disappoint. One of its finest features is the large number of markets available for various sports, particularly the beautiful game.

You can bet on almost every league imaginable, from the Premier League to La Liga and the MLS to the English Northern Premier Division. If there’s a game on, you can bet on it!

If you’re looking for that day’s matches, you can head to the “by day” section of the app. Here is an excellent daily list of all the games. This is a great way to view matches when placing a short turnaround accumulator.

Ahead of bigger games, such as Premier League and European top-flight fixtures, you’ll find a staggering number of markets—in many cases up to 200! The app never fails to throw in a few mobile free bet offers, too.

Want to know how Wiliam Hill ranks for football betting?

Read about the best football betting apps here.

Horse Racing Betting At its finest

For generations, the brand has been one of the faces of horse racing across National Hunt and flat racing. That transfers directly to the app.

Thanks to their links with the Racing Post, the racing section produces a wealth of information on all the UK’s racing. You’ll also find all the most popular markets at the top of the horse racing tab to save on the scrolling. This is a fantastic horse racing betting app.

This app allows users to stream all the races taking place. Users must place a minimum £1 bet on a participating horse to watch a race. The app never fails to bring fantastic offers and free bets. Non-runner-no-bet markets are also a regular occurrence.

The app offers all the usual William Hill markets. It also offers multiple bet options, including Lucky Bets, Trixies, and others you may be looking for (all available each way, of course).

William Hill App Promotions

The app is jam-packed with fantastic offers, many exclusive to mobile. There are offers galore and regular games such as their Scratch of the Day, Bet Boost Acca and insurance offers. (Read below for more details)

You are inundated weekly with several enhanced odds specials across major events and sports.

To find them all, simply head to the Promotions page within the app. The app also displays all the most popular and recent offers on the home screen. Tapping on a specific promotion will direct you to the appropriate markets.

Here are some of the offers that we particularly like.

Free or 4 Promotion

William Hill has released a free football betting game they offer frequently. It gives punters a chance of winning up to £200 in free bets. Pick six football matches from a list where you think the game will see three or four goals. Get all six correct and win £200 in free bets. Getting five correct will reward you with a £5 free bet, and four right will provide a consolation £1 free bet.

There is a maximum game week bonus pool of £1 million, and any free bets won will expire after 30 days. Eligibility rules, bet rules and the usual terms and conditions apply.

Read our full Free or four guide here

Scratch of the Day Bonus

There is a daily bonus here that encourages users to log in regularly. Six squares appear in this feature that must be virtually scratched with your fingertips (fingernails not needed!). Match three up, and some sort of bonus will be waiting for you. Rewards include exclusive odds, free bets, bet and get Mega odds, and more.

From playing this game, I can vouch that matching three symbols is a regular occurrence. However, it does appear that the more you bet, the better the chance of picking up a better bonus. The bet and get reward seems to be my most common outcome from this feature. This requires opting in and placing a bet before a free bet is rewarded.

You’ll never win anything massive here, but it adds extra value to your betting, especially if you regularly bet.

This offer is so good we have a complete guide on how to play scratch of the day here.

Acca Freedom Explained

William Hill offers a daily bonus for people who like to place accumulators. Users can boost the odds of a treble (or greater) OR insure an accumulator with a minimum of five selections.

Once the selections in the bet slip justify the requirements to unlock the bonus, a yellow bar will appear in the bet slip area. It will say, “Free Bet, Boosts, and more.” Tap on the bar to open up the available rewards based on the selections.

Significant terms can be found below.

One bet boost per customer, per day, on trebles and above (except horse racing and greyhound racing), or one acca insurance on pre-match five-folds or above. The max stake is £20, and the free bet stake is not included in the returns. At least five selections must have min odds 0f 1/5 (1.2) or more to trigger insurance. On each-way bets, only the ‘win’ part is boosted or insured. Available only on selected markets. Online only. Eligibility rules and other terms and conditions apply.

Our Verdict on betting with William Hill

There’s a reason William Hill is one of the first names you think of when it comes to betting. For decades, it has consistently had the best odds, offers, and gameplay. That’s no different on their betting app.

The app is easy to explore. Despite the large range of markets it supports, it never looks cluttered.

That is the perfect combination for us, and we’d thoroughly recommend William Hill to anyone. This is the app for you if you’re after a real betting hub, particularly across horse racing and football.